Handout design infographic2/12/2024 ![]() The tips make this information actionable too. The following section walks the audience through some insights from science, and then takes them through several strategies one by one (click image to view full version). Importantly, it introduces the audience to information at the start in a very short summary about why the topic matters to them and what the infographic will cover. The following infographic uses storytelling effectively. Infographics are great storytelling mediums good infographics tell stories that people remember and recall over time. Data storytelling is a great technique for guiding your audience through information. There’s knowing what you want them to know, and then there’s helping them get there. This is something a middle schooler could understand. Anyone reading this can use it to understand why, if, and when they should consider getting a flu shot, as well as other ways to prevent and prepare for a flu infection. What makes this a good infographic is that it is incredibly actionable. ![]() ![]() Here’s an example of an infographic created for a fairly general audience: Make sure it’s easy for them to read by eliminating jargon and using words they will understand. What’s important is knowing who it is for and keeping them in mind as you create it.Ĭonsider what they can take away from reading it and how this information will be useful to them. Perhaps your infographic is for educating clients, or perhaps it is for training employees. If you can avoid these blunders, you are well on your way to making a good infographic. Refusing to correct these mistakes (we all make them).Neglecting to value and include all types of people.Overloading your infographic with visual distractions or clutter.Misleading with false information or data distortions.There are a handful of errors you should definitely avoid: Making a great infographic starts with, well, not making a bad one. How exactly does one go about making good infographics? Here’s several tips to help you get started. If you are new to making infographics, check out this video about how to make one in five steps. Great infographics use these visuals deliberately to support key ideas and help the audience understand them fully. Infographics can include visuals such as diagrams, data visualizations, photos, icons, illustrations, and more. By using visuals, they help convey ideas in ways that are accessible, coherent, memorable, and compelling. Great infographics help the audience interpret information and frame it, or put it into context, often through storytelling.Ĭan you imagine just reading a list of stats instead, or worse having to decipher a spreadsheet? This is why infographics can be game changers. As communication devices, great infographics should, above all, be useful to an audience. ![]() Answers to other frequently asked questionsĪn infographic is a graphic that is used to communicate information, often information that is complex in some way.How do I know if my infographic is good?.START CREATING FOR FREE Table of Contents: Create your own infographics easily with Venngage’s Infographic Maker or get started with one of our professionally designed infographics templates today! I’d like to share what I’ve learned from a decade of experience as an information designer to illuminate what makes an infographic not merely good but great. This has got many people wondering: What makes a good infographic? More and more businesses are using infographics to communicate internally about plans and processes, to reach and educate audiences and to enhance brand awareness and reputation.
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